Kristin Miller: A Digital Portfolio

Philosophy & Research.

Throughout my senior year, I was expected to learn about the "groundswell", which is the culmination of social, mobile, and other new technologies in the Web 2.0 world that can connect people. It is a phenomenon that my classes became focused on. I wrote several blogs for classes. We were expected to join Flickr, YouTube, and Facebook groups to keep in contact with professors as well. 

In this Wordpress blog/site that I made, I analyzed the effects that this connectivity has on our social lives. I named it "A World in the Air" and based my blog on that theme
. WorldInAir.WordPress.com

Experience with Web 2.0.

I have been involved in this "groundswell" movement myself for many years. Ever since the days of Xanga and chat rooms as a middle schooler, I was aware that the internet was changing our social lives. Growing up in public school while being connected online to classmates is an experience that I learned a lot from. I learned, especially, the concept of "online reputation" and how easily that can be flawed or skewed.

I pride myself on keeping up to date with the Web 2.0 trends. I try to blog frequently--publicly and privately. I have always kept a journal, so blogging is fun for me, no matter what the subject matter. I have a Facebook and Twitter page as well as LinkedIn, Delicious, Digg, Flickr, YouTube, LiveJournal, WordPress, Blogger, Tumblr, and Google Reader accounts (to name a few), along with dozens of browser extensions and RSS feeds. (I try not to have too many to keep up with, but I have experimented in much more than this). 

I catch on very quickly to these technologies and I try to find ways that they can help make my life easier or give me great up-to-date information. 

My favorite source for Social Media news is, of course, Mashable, and I find the design agency LBi's Twitter posts have the best advice for businesses.

Blogging.

I have "blogged" in the sense of the word since middle school and the days of Xanga and LiveJournal. I blogged for college classes and I have personal blogs as well. 

The style of blogging is much different than news writing or even private journal writing. It is somewhat casual, but not too casual, and it takes to heart people's interests and attention spans. 

I've learned to be a succinct blogger, to build links into my blogs, and give credit where it is due when I "collaborate" as I call it. 

YouTube.

La Vie Online used a YouTube account to upload weekly webcast videos and other featured videos shot by the staff and other students. YouTube was a great tool to use so that the staff could share these webcasts with their friends, as well as add them to La Vie Online's site. YouTube helped La Vie Online and our webcast gain exposure. 

As part of the staff, I helped in filming and editing these webcasts in order to post them. I am an anchor in this webcast episode

Facebook.

Facebook has become a great tool for businesses, organizations, and even musicians since its popularity took off in 2006. I was the first college class to have Facebook all four years, and have enjoyed watching it evolve into the network it is today.
 
As I mentioned, I worked with a "fan" page at Quantum, and while I was there, I did a great deal of research concerning how businesses and organizations can use social media to their advantage. 

During my senior year, I had a class that focused on the psychological and practical aspects of social networks and included them when building integrated marketing plans. We discussed how to measure a page's ROI, what constitutes as a "quality post", and how to respond to comments.

Twitter. 

My feelings toward Twitter have definitely changed for the better since businesses and other organizations started to use it. I think Twitter is an amazing tool for business. It is free advertising being streamed to millions of people at once. And it is simple. I follow many of my favorite brands and news organizations, but I don't tweet very often unless it is a Retweet.